Sessions have been announced for SXSW 2019 and The Dialog Lab has picked out favorites for the upcoming Interactive conference. Aaron Motsinger walks through the familiar tracks and compelling new session ideas we’re excited about, as well as the subjects we’re less likely to explore in 2019.
A few months ago, we posted about some common grammar mistakes that will drive your readers crazy. The thing about grammar is that, while some rules are becoming more relaxed because of texting and email, people who know grammar rules will still judge you if you make mistakes. At least I will. My opinion might not matter to you, but …
Last week, Steve Case (entrepreneur, former CEO of AOL and now very active investor) brought a motley crew to Texas for a Rise of the Rest Road Trip tour stop in Dallas. Based around a seed fund that’s backed by notable names ranging from Jeff Bezos to Tory Burch to Howard Schultz,
Few business leaders have come up with as many visionary ideas and actually executed them as Elon Musk. But last week, Musk launched a dud.
These are interesting times for the English language. Shortcuts may be OK in the right setting, but when writing for wider audiences, these six grammar rules will help you keep from driving readers crazy.
By Aaron Motsinger Last week, Matt and I took a little field trip away from our desks to head over to our friendly neighborhood Alamo Drafthouse and see The Post, one of the most anticipated films of the year. As friends and colleagues have asked for my review in the time since, I’ve struggled to clearly articulate my thoughts and …
At the Austin Technology Forum’s first meeting for 2018, technology trends were explored. Here, The Dialog Lab discusses the challenges public relations professionals will face as those trends progress.
Today the FCC votes to decide whether net neutrality rules will roll back. If these rules are loosened, small and growing businesses could face new challenges to connecting with their customers through earned media.
Last week, Jon Christian at The Outline shined a big, bright light on a dirty corner of the PR-journalism industrial complex. Contributors at major outlets accepted payments for coverage. Unfortunately, it’s only a symptom of a bigger problem.
By Aaron Motsinger For years, all of us in the communications sphere have heard or uttered the adage “Content is king.” My colleague Matt Isaacs discussed content from a contributed editorial, corporate thought leadership perspective a few months back, and that certainly remains an important part of the conversation and the marketing mix. What I’d like to do is zoom …
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